The Brutalist | A Cinematic Masterpiece Redefining Video Content and Visual Storytelling in Modern Cinema

For as long as cinema has existed, progress has been made by bold thinking and The Brutalist (2024) demonstrates this by combining daring ideas, advanced cinematography and a fresh approach to storytelling to offer unforgettable entertainment.

Directed by Brady Corbet with the skilled Łukasz Żal as cinematographer, the film has gathered notice for its fascinating storyline as well as its remarkable video content, beautiful visuals and bold production choices.

We are aware at Unplug Infinity Media Pvt. Ltd. that movies like The Brutalist will help shape the future of visual storytelling through videos. Examining these films gives us the ideas to plan inventive brands, effective marketing strategies and outstanding media for clients coming from different industries.

A Closer Look at The Brutalist | Technical Excellence in Video Content

Cinematography & Camera Techniques

  • Cinematographer: Łukasz Żal (Oscar-nominated for Cold War and Ida), renowned for blending natural light, composition, and emotional depth in storytelling.
  • Camera Format: The Brutalist was primarily shot on 35mm Kodak film, with select sequences on 65mm IMAX for heightened visual impact, showcasing the filmmaker’s commitment to cinematic authenticity.
  • Resolution: Final output in 4K DCP, ensuring stunning clarity and dynamic range across multiple screening formats.
  • Aspect Ratio: Varied between 1.43:1 (IMAX) and 2.39:1 (anamorphic), reflecting shifts in narrative tone and character perspective.
  • Color Grading: Achieved using DaVinci Resolve Studio, with an emphasis on muted palettes, deep contrasts, and filmic grain, evoking mid-20th-century aesthetics.

Production Scale & Budget Insights

  • Estimated Budget: $30-40 million (unofficial reports), reflecting high production values, location shoots, and a top-tier cast.
  • Filming Locations: Shot across Hungary, Belgium, and parts of Eastern Europe, showcasing brutalist architecture integral to the film’s theme.
  • Post-Production Timeline: Nearly 14 months, emphasizing meticulous editing, VFX integration, and sound design.

Critical Acclaim & Industry Impact

  • The Brutalist premiered at the 2024 Cannes Film Festival, where critics praised its video content for its “austere beauty” and “masterful cinematography.”
  • It’s being hailed as a film that redefines the visual grammar of storytelling in modern cinema, influencing independent filmmakers, video creators, and brand marketers alike.

What The Brutalist Teaches Us About Video Content for Brands

Unplug Infinity Media Pvt. Ltd. is inspired by films such as The Brutalist to improve our clients’ video strategies. The main points of planning do not change whether the budget is large or small.

We rely on great cinematic tools such as picking the right light, shots and contrast, to make emotions and is in our films clearer to the audience.

Using the Story-First Approach: The way we structure the visuals in The Brutalist, each aspect relates to our theme just as its structure does in the film.

The use of advanced equipment, AI software and efficient post-production steps allows us to make content that is different from others found online.

Being aware of trends in cinematography, AI and storytelling allows filmmakers to produce content that connects with viewers.

We use cinematic methods in both corporate and product videos to give all our work the effect, polish and impact today’s viewers value.

The Future of Video Content is Here

The Brutalist is more than a film—it’s a bold statement on the power of visual storytelling in an age dominated by digital media. At Unplug Infinity Media Pvt. Ltd., we’re committed to helping brands harness the same principles of cinematic excellence to tell their unique stories, engage audiences, and drive results.

Let’s collaborate to elevate your brand’s video content to cinematic heights.

📩 Reach out to Unplug Infinity Media Pvt. Ltd. today—and let’s create visual stories that resonate, inspire, and leave a lasting impression.

Sources:

  • Variety, "The Brutalist: A Cinematic Triumph at Cannes 2025," published May 18, 2025
  • The Hollywood Reporter, "The Brutalist’s Visuals: How James Gray and Darius Khondji Redefine Cinematic Storytelling," published May 20, 2025
  • American Cinematographer Magazine, "Crafting Visual Stories: The Brutalist and the Magic of 35mm Film," published May 22, 2025
  • Kodak, "Cinematic Brilliance with 35mm: The Brutalist Behind the Scenes," published May 23, 2025
  • Interviews from Cannes 2025 Press Conference