According to a Gallup study on workplace recognition, employees who say their contributions are recognized are less likely to feel burned out, more likely to thrive in their overall lives, and less likely to look for new job opportunities. And yet, the same report shows that most companies fall short in this area, with just one in five leaders saying that recognition is a major strategic...

In today’s fast-paced and competitive business landscape, it’s more important than ever for companies to attract and retain top talent. Yet, despite their best efforts, many organizations struggle to effectively manage their human resources (HR) and keep employees engaged and motivated. That’s where marketing comes in. By applying marketing principles to HR management,...

Gallup defines employee engagement as “the involvement and enthusiasm of employees in their work and workplace.” The global analytics firm recently released its findings on employee engagement in the U.S., and engagement is lower than ever across both full and part-time employees. According to Gallup’s reporting, only 32% of employees are engaged.  With employee...

In today’s competitive job market, attracting top talent to your organization is more important than ever. But with so many candidates vying for the same roles, how do you ensure that you’re hiring the best possible candidates? The answer lies in predictive hiring, a method that uses data and analytics to identify candidates with the highest potential for success in a given role....

In today’s fast-paced and highly competitive business environment, effective workplace collaboration is more important than ever. Collaborating effectively within a team or organization can lead to increased productivity, creativity, and innovation. However, it can also be challenging, especially when teams are working remotely or across different time zones. In this article, we will...

In today’s competitive business world, the success of a company heavily relies on its ability to identify, evaluate and develop talent. Finding the right candidates who possess the necessary skills, personality traits, and potential can be a daunting task. As a result, talent assessment has become one of the key strategies that companies use to streamline this process. Talent...