Top 7 Marketing Strategies for Amazon New Product Launches Amazon with a brand value of nearly 500 billion US dollars has the highest share in the US ecommerce going way beyond ecommerce giant Walmart. This, according to statistics from 2022, was about 37 percent of the total spending. And the trend seems to continue until now. This is an endorsement of the saying that shoppers are more likely to search for products on Amazon before Google.
According...